20 ChatGPT Prompts Business Leaders Are Using to Innovate Quickly

If it still takes your team three meetings and two weeks to write a strategic plan — you’re behind. While some leaders are still overanalysing “what AI might do,” others are already using ChatGPT to brainstorm product ideas, redesign workflows, and find market gaps during their morning espresso.

I speak with CEOs and innovation heads every week. Almost all of them have the same goal in 2025: move faster, make smarter bets, and reduce friction across the business. And increasingly, they’re leaning on ChatGPT prompts as their productivity power move.

Unlike shiny tools that solve surface level problems, well-structured prompts can reshape how you lead, plan and decide — especially when AI is aligned with your business strategy (not dumped in as an afterthought).

So let’s cut through the noise. In this post, I’ll walk you through:

Why prompts are the new Swiss army knife for leadership innovation
Where Australian and global businesses are already using them successfully
20 high-impact prompts that execs are using right now — and how you can steal them
How to craft your own prompts to support real-world decisions (not just toy with tech demos)

This isn’t theoretical. It’s practical, fast-moving, and built for leaders serious about unlocking AI’s potential — before their competitors beat them to it.

Why ChatGPT Is the Go-To Innovation Tool for Modern Leaders

A ChatGPT prompt is essentially an instruction or question you give the AI to get a useful, task-specific output. But in the hands of smart executives, prompts become mental levers — helping you pressure-test decisions, uncover insights, and spark ideas at scale.

Think of ChatGPT as your strategic co-pilot. It doesn’t replace your judgement, but it radically accelerates the thinking process. Asking the right questions in the right format can turn a 90-minute whiteboard session into a five-minute breakthrough — without the PowerPoint fatigue.

Adoption is already massive:

80% of Fortune 500 companies now use ChatGPT actively in workflows (source)
Australian big players like Telstra and Optus use it for hyper-personalised customer service
Enterprise Monkey clients are cutting project turnaround times from days to minutes with well-scoped prompts ([source])

But here’s the thing: Real success isn’t about using AI to tick boxes. At Enterprise Monkey, we embed GPTs into the core of your operations — aligned with your workflows, tone and goals. You don’t start with the tech. You start with strategy.

How Business Leaders Are Using Prompts to Drive Innovation—Fast

Early adopters aren’t using ChatGPT just for admin tasks or writing LinkedIn posts (although it’s great for that too). They’re using it to speed up complex thinking.

Here’s how some execs are getting real innovation results through structured prompting:

Strategic planning: Asking GPT to explore market entry options or refine value propositions based on hundreds of customer reviews
Ops streamlining: Summarising 100-page policy PDFs into decision-ready action items (yes, it can do this… if prompted well)
Product launches: Generating 30+ product name variations and campaign taglines for stakeholder feedback in minutes
Market research: Using AI to analyse competitor positioning, pricing gaps, or whitespace in Australian SaaS sectors
Team alignment: Drafting vision statements or synthesising employee survey responses to guide cultural decisions

One construction firm in Melbourne told us they used ChatGPT to reframe their go-to-market pitch using insights pulled from 500 customer survey responses — reducing planning time by two weeks.

Meanwhile, Aussie marketers are reporting 4+ hours saved weekly and stronger ROI across ad campaigns — simply by using AI-tuned content targeting, not guesswork.

And it’s not just talk; at Enterprise Monkey, we use ChatGPT daily — in idea workshops, client roadmaps, even internal retros. As I’ve said before:

“ChatGPT has become part of our everyday operations—brainstorming new ideas, analysing data, and crafting strategic solutions.” – Aamir Qutub

The 20 Most Impactful ChatGPT Prompts for Business Innovation in 2025

Let’s get to the good stuff. Below are 20 tested prompts — grouped by business function — that real leaders are using now. Tweak them for your style, market, or team size.

Strategy & Growth

“Act as a strategic consultant. What are three underutilised customer segments in [industry] in Australia right now?”
“Review this business model [insert summary]. What potential revenue streams am I missing?”
“Based on recent trends in Australia’s tech startup sector, suggest 5 GTM models suited for B2B SaaS in regional areas.”

Market & Competitor Intelligence

“Summarise the key positioning differences between [Competitor A], [Competitor B], and us — based on website copy.”
“Which global startups are disrupting the [your sector] market outside of Australia? What’s their edge?”

Product & Innovation

“Generate 10 product name variations for a SaaS tool that helps tradies streamline scheduling and invoicing.”
“What features would delight first-time users of a [describe your solution] and lower churn?”

Operations & Efficiency

“Summarise this internal policy [paste 800+ words] into a clear checklist for team training purposes.”
“Suggest a workflow to reduce approval delays in our procurement process using AI automation.”

Customer Insights

“Act as a CX analyst. Analyse these 50 customer reviews and return 3 common service pain points.”
“Review this support transcript and suggest where we could have resolved the issue faster with AI.”

Culture & HR

“Write a first draft of a company vision statement aligned to these values [insert] and market shift [insert].”
“Summarise our last 6 eNPS surveys and extract culture improvement trends or anomalies.”

Comms & Content

“Rewrite this LinkedIn post in a tone that’s authoritative but conversational. Limit to 280 words.”
“Suggest 5 email subject lines that would appeal to CFOs considering AI for compliance reporting.”

Investor & Board Relations

“Draft a short script for a board update on last quarter’s innovation metrics using these data points [insert].”
“Roleplay as a sceptical board member. What top 3 questions might they ask about our AI investment?”

Sales & Enablement

“What objections might enterprise buyers raise about our software — and how can we pre-empt them?”
“Present five use-case explanations tailored to finance directors for our AI-driven analytics tool.”

Prompt Engineering & Customisation

“Rewrite the following prompt to make it more specific, clear, and tailored to a C-suite audience.”

Creating High-Impact Prompts That Shape Better Business Decisions

Like any tool, ChatGPT is only as useful as how you use it. A sloppy prompt brings back vague or useless results. A good one is like a scalpel: precise, adaptable, and sharp.

Use this framework to structure smarter prompts:

Context + Role + Objective + Constraints = Great Prompt

Let’s unpack that:

Context: What background is needed to respond (industry, customer type, trend data)?
Role: Ask ChatGPT to act like a specific person (strategist, product manager, analyst)
Objective: What do you want it to generate (summary, options, critique)?
Constraints: Add tone, format, length, or content rules

Tip: You can train ChatGPT to write like you — literally. At Enterprise Monkey, we build custom GPTs trained on your brand voice, workflows, and strategic priorities.

Balancing the Benefits and Boundaries of AI-Powered Decisions

Before you hand over your strategy deck to AI, let’s be clear: generative AI is powerful, but not perfect. There are valid reasons to stay grounded.

Risks to Watch

Hallucinations: ChatGPT sometimes makes things up if your prompt is vague or contradictory
Bias Amplification: If your inputs are biased, expect similar flaws in your outputs
Data Privacy: Always consider confidentiality before pasting sensitive info into public models

How to Mitigate That Risk?

Embed human judgement: Use GPT outputs as drafts or inputs — not the final answer
Review outputs socially: Run strategic prompts as team exercises and compare results
Define governance: Set prompt-writing protocols and double-check critical content

“Successful AI isn’t an add-on. It’s embedded in the core of your business.” – Aamir Qutub

What Now? How to Start Leveraging ChatGPT for Fast, Smart Innovation

You don’t need to overhaul your entire org chart to start seeing benefits.

Here’s a 30–60–90 Day Integration Plan:

Day 1–30: Run simple decision-support prompts weekly in management meetings. Test outputs, compare notes.
Day 31–60: Build a prompt library for recurring tasks — marketing copy, client pitches, project mapping
Day 61–90: Train a custom GPT agent on your tone and workflows for deeper integration across teams

We’ve helped Australian businesses cut manual workflows by 60% and double their innovation velocity using AI, minus the noise.

Final Thought

In uncertain markets, prompt-speed leaders outpace slide-deck strategists.

The future isn’t about who has the best ideas — it’s about who can pressure-test, refine and act on them fastest.

ChatGPT prompts for business leaders aren’t a gimmick. They’re a competitive edge. Used well, they turn insight into impact at a pace no whiteboard session can keep up with.

Want help building GPT systems that actually reflect your business strategy? Drop a line — or better yet, challenge me with a prompt.